The Philosophy
You learn by shipping into real production code. From week three, every commit you write is reviewed by a senior engineer and goes into a paying client’s product. That’s the only way the work becomes resume-grade.
An applied software lab in Indore. We build production-ready digital platforms for ambitious businesses, and train students to ship real software through a hands-on 8-week fellowship — on real client projects, not toy assignments.
For Engineering Students
No toy projects. No theory-only weeks. In 8 weeks of live mentorship, you ship features into real client products — under senior engineer review, with your name on every commit.
You learn by shipping into real production code. From week three, every commit you write is reviewed by a senior engineer and goes into a paying client’s product. That’s the only way the work becomes resume-grade.
A short application form — takes about 15 minutes. We ask about your background, why you want to do this, and one short problem-solving question.
If your application stands out, we’ll set up a Google Meet to talk. We’re looking for curiosity and grit, not prior coding experience.
Selected fellows get cohort access, mentor pairing, project assignment, and full onboarding within one week.
Live sessions, paired pairing, real client work. Demo day at the end — with parents, professors, and local press invited.
For Businesses and Founders
From custom websites to AI-integrated platforms to mobile apps — we build digital products that go live, scale, and earn their keep. Indore-based, transparent pricing, no agency runaround.
Performance-first, SEO-optimised sites that generate leads, drive sales, and build authority from launch day.
iOS and Android apps built with Flutter — shipped to both app stores fast, with native performance.
RAG chatbots, document automation, workflow intelligence. We embed AI where it saves real time and money.
Automate repetitive operations — notifications, CRM updates, reporting — so your team focuses on growth.
Polished portfolios for founders, freelancers, and creators who want to be taken seriously online — fast.
Qualified businesses get a free, working 7-day prototype — so you can see exactly what we’ll build before paying. Limited to 4 per quarter.
We’ll talk about your business, your goal, and whether we’re the right fit. No sales pressure, no pitch deck required.
Within 48 hours, you get a written scope document with timeline, deliverables, and a fixed quote. No hidden costs, no surprises.
Staging URL from week one. Daily WhatsApp updates. Production launch on the agreed date — or we keep working until it’s right.
Optional monthly retainer covers hosting, fixes, and small features — so you focus entirely on growing your business.
Transparent & Fixed
Here’s exactly what things cost. If your scope changes, we re-quote in writing before any extra work begins.
Discounted founding-cohort price. Future cohorts will be priced higher as we build a track record.
Pricing for cohorts after we publish founding-cohort outcomes. Subject to revision based on placement data.
Working prototype on a staging URL. Limited to 4 per quarter. Application required.
Production-ready website or web app. 4–8 weeks to launch. Source code is yours.
Optional ongoing support after launch. Cancel anytime with 30 days notice.
Mobile app (Flutter, both stores) +₹35K–₹75K · AI integration / chatbot ₹25K–₹75K · Business automation workflow ₹15K–₹40K · App store deployment ₹10K · Custom domain email setup ₹3K
Honest Differentiators
We’re a new lab — we don’t pretend otherwise. Here’s what we offer instead of inflated testimonials.
You get the full quote in writing before work starts. Scope changes? We re-quote. No surprises on the invoice.
You’ll get a daily WhatsApp update during your build — with screenshots and a staging URL from week one.
Full IP transfer on delivery. GitHub access, full source. You can hire any developer to maintain it after.
Any bug found in the first 30 days post-launch is fixed for free. We stand behind what we ship.
Common Questions
Straight answers, including the questions we’d ask if we were in your seat.
No catch. ₹3,999 is the founding-cohort price for cohort 01 because we’re building our reputation and need committed early fellows. Future cohorts will be priced higher (₹8,999+) as we build a placement track record. Founding-cohort fellows get the lowest price the lab will ever offer, plus lifetime alumni network access.
No, and you should not trust anyone who does. What we guarantee is: 8 weeks of structured mentorship, 2+ shipped features in real client products, a live portfolio, a GitHub history, and a written reference from your project lead. Whether you get a job depends on your work, your interview skills, and the market — we control the first part, you control the rest.
Yes. The application has one short problem-solving question, but no coding test. We’re looking for curiosity, communication, and grit. About a third of our short-listed applicants have never written a line of code before. The first two weeks of the fellowship are designed to bring you to a baseline.
You apply via a short form. We pick 4 businesses per quarter and build them a working prototype on a staging URL within 7 working days. You get a Loom walkthrough and an honest quote for the full build. No commitment to continue with us — if you take the prototype and walk away, that’s fine, the source is yours. We do this to build our portfolio and to filter for serious clients.
Because each one takes a week of senior engineer time, and unlimited free work would mean lower quality and burnout. The cap is honest: we’d rather build 4 great prototypes a quarter than 40 mediocre ones.
If the delay is on our side — we keep working at no extra cost until it’s done. If the delay is on your side (slower feedback, scope expansion, late content delivery), we’ll tell you up front, in writing, before any extra work happens.
Indore, Madhya Pradesh. We work with clients across India and a few abroad — everything is delivered remotely with daily WhatsApp updates and a staging URL. We do prefer in-person discovery calls for Indore and Bhopal-area clients because it builds faster trust.
A small team of working engineers based in Indore. We chose to start a lab here rather than move to Bangalore because we believe Indore’s SME ecosystem is underserved and the talent here deserves a reason to stay. We’ll add a full team page after Cohort 01 launches.
Ready to start?
Students apply for the founding cohort. Businesses book a 15-minute discovery call. Both routes start with a single form — we’ll reply within 24 hours.